YouTube is putting its efforts behind creators who are at the heart of YouTube with the launch of a new campaign #SeeSomethingNew.
Designed to inspire new creators and help audience discover more of their favorite content, the campaign puts the spotlight on top Indian creators across content categories like Food, Comedy, Music and Tech.
Celebrating Independent music artists, you see the popular boy band SANAM, Shirley Setia and the super talented India-born American singer Vidyavox whose mashup videos have everyone grooving to her music.
Satya Raghavan, Head of Entertainment Content for YouTube in India, said, “We have seen phenomenal growth in the creator community across India. We want to invest in turbocharging this growth and inspire thousands of other such creators in Pune.”
To help content creators interact with their viewers, YouTube has rolled out a brand new mobile live streaming feature to every creator to further facilitate starting their personal channel!
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